On July 29th, the Vans x Thrasher collection will be launched globally, representing a flawless union between two of the biggest powers in the skate world, joining forces to offer a footwear, apparel and accessories capsule that’s Fire, literally!
After months of hearing rumors about the upcoming release of this new collection, the worldwide launch of the Vans x Thrasher capsule is finally here, as the two iconic brands take the world by storm with shoes and gear that will make every passionate skateboarder drool.
By seeing the pictures of the new Vans x Thrasher collection, we can understand the following message : While the two brands are litterally on fire, they have designed a collection as burning hot as their success. For Real ! Trying to reach a higher level of heat ? Take a look at the Vans x Thrasher Scorchin’ Summer Tour on the Thrasher Magazine website.
51 years of classics
Born in California in 1966, Vans is a company that has redefined the skate shoe in all it’s details. For 51 years, they deployed efforts to push the progression of the sport through a team filled with the best athletes, out of this world events as well as functional and technologically advanced products that are always good looking and carry the timeless and iconic Vans aesthetic signature.
It’s pretty simple, Vans is the best skate shoe brand in the world and Thrasher, the best media outlet in the game. It's only natural that the best associates with the best !
A major window into the skate world
We don’t call Thrasher Magazine the Bible of Skateboarding for nothing. Since its very first edition, this epic magazine, founded in 1981 in San Francisco, continues to define what is "cool" and what is not in the skate world.
As one of the main players in the skate media business, Thrasher also pushes skateboarding’s progression by publishing the best of the best every month of the year. Yes, the association between Thrasher and Vans was inevitable. Sharing the same visions and values, the collab between both companies was obvious long before it even happened.
With a selection of products going from apparel to shoes and accessories, One thing is certain, the Vans x Thrasher collection features the most classic and original Vans pieces, upgraded with a new flavor from the Skateboard Bible itself with Thrasher’s signature flames and logo as well as a reference to Vans’s legendary skater John Cardiel and his 1992 “Skater of the Year” award.
On the footwear level, The collection bring forth some of Vans’s most recognizable silhouettes with an added heritage Thrasher rework. The five piece capsule includes classic Vans footwear silhouettes including the Sk8-Hi Pro and Slip-On Pro, as well as the all-new UltraRange Pro, that made its debut just recently.
All the shoes in the Vans x Thrasher collection are built with the popular Vans Pro Skate technology, featuring UltraCush Lite and UltraCush HD sockliners, for an upgraded comfort, support and durability.
For the apparel offering, the two skating giants decided to go big with a large selection of t-shirts, hoodies, backpacks, chinos and even a M65 military jacket. For a preview of the apparel line from the Vans x Thrasher collection, take a look at the photo gallery below.