Empire: Authorized Ashbury Eyewear Dealer – Online at ThinkEmpire.com and In-Store.
Ashbury Eyewear is an independent brand founded in Los Angeles in June 2007 by brothers Lance and Mike Hakker alongside former pro snowboarder Nima Jalali. The goal from day one was straightforward...
Ashbury Eyewear is an independent brand founded in Los Angeles in June 2007 by brothers Lance and Mike Hakker alongside former pro snowboarder Nima Jalali. The goal from day one was straightforward: build snow goggles and sunglasses with clean, classic aesthetics for riders tired of oversized, overly bright gear.
Ashbury's identity is rooted in skate and snow culture, Southern California music, and a deliberate preference for understated design. Neutral tones, tortoise shell frames, timeless silhouettes that work on the mountain and hold up just as well off it. The three founders came from the scene, and that background shapes every product decision.
Eyewear built for the mountain and the street.
Ashbury's goggle line delivers genuine on-mountain performance without the visual noise that defines most of the category. No flashy colorways, no unnecessary bulk: just well-constructed lenses in clean frames that carry the same identity season after season. The sunglasses extend that same logic, drawing from the same skate, snow, and music references that define the brand out of LA.
As a Canadian retailer specializing in snowboard, skateboard, and streetwear, Empire is a natural home for Ashbury. The brand's dual positioning across snow and street aligns directly with how Empire has operated since its founding: one foot in technical mountain gear, one foot in the culture around it. Ashbury is available in Empire stores across Quebec and online at thinkempire.com.
Consistent identity across every frame.
What sets Ashbury apart in a crowded eyewear market is the discipline of its vision. The goggles perform on the slope, the sunglasses carry the same DNA off it, and the whole line reads as coherent. That kind of brand consistency is rare, and Ashbury has held it since launching out of Los Angeles.
The Ashbury selection at Empire includes snow goggles and sunglasses for men and women, true to the original vision: well-made products with a defined aesthetic, no excess required.
Frequently Asked Questions
What is Ashbury Eyewear?
Ashbury Eyewear is an independent brand founded in Los Angeles in June 2007 by brothers Lance and Mike Hakker and former pro snowboarder Nima Jalali. The brand makes snow goggles and sunglasses with clean, classic aesthetics rooted in skate, snow, and Southern California culture.
What products does Ashbury make?
Ashbury designs snow goggles and sunglasses for men and women, with an understated style that works on the mountain and off it. The brand is known for neutral tones, tortoise shell frames, and timeless silhouettes that avoid the bulk and brightness common in the category.
Where can I buy Ashbury products in Canada?
Ashbury products are available at Empire, an authorized Canadian retailer, in stores across Quebec and online at thinkempire.com.
What makes Ashbury different from other goggle and sunglass brands?
Ashbury was founded by riders who wanted simple, classic-looking eyewear instead of overly bright or bulky designs. The brand has maintained that focus on understated, timeless aesthetics since its founding in 2007, with a consistent identity across both its snow and lifestyle lines.
Empire: Authorized Ashbury Eyewear Dealer – Online at ThinkEmpire.com and In-Store.
Ashbury Eyewear is an independent brand founded in Los Angeles in June 2007 by brothers Lance and Mike Hakker alongside former pro snowboarder Nima Jalali. The goal from day one was straightforward...
Ashbury Eyewear is an independent brand founded in Los Angeles in June 2007 by brothers Lance and Mike Hakker alongside former pro snowboarder Nima Jalali. The goal from day one was straightforward: build snow goggles and sunglasses with clean, classic aesthetics for riders tired of oversized, overly bright gear.
Ashbury's identity is rooted in skate and snow culture, Southern California music, and a deliberate preference for understated design. Neutral tones, tortoise shell frames, timeless silhouettes that work on the mountain and hold up just as well off it. The three founders came from the scene, and that background shapes every product decision.
Eyewear built for the mountain and the street.
Ashbury's goggle line delivers genuine on-mountain performance without the visual noise that defines most of the category. No flashy colorways, no unnecessary bulk: just well-constructed lenses in clean frames that carry the same identity season after season. The sunglasses extend that same logic, drawing from the same skate, snow, and music references that define the brand out of LA.
As a Canadian retailer specializing in snowboard, skateboard, and streetwear, Empire is a natural home for Ashbury. The brand's dual positioning across snow and street aligns directly with how Empire has operated since its founding: one foot in technical mountain gear, one foot in the culture around it. Ashbury is available in Empire stores across Quebec and online at thinkempire.com.
Consistent identity across every frame.
What sets Ashbury apart in a crowded eyewear market is the discipline of its vision. The goggles perform on the slope, the sunglasses carry the same DNA off it, and the whole line reads as coherent. That kind of brand consistency is rare, and Ashbury has held it since launching out of Los Angeles.
The Ashbury selection at Empire includes snow goggles and sunglasses for men and women, true to the original vision: well-made products with a defined aesthetic, no excess required.
Frequently Asked Questions
What is Ashbury Eyewear?
Ashbury Eyewear is an independent brand founded in Los Angeles in June 2007 by brothers Lance and Mike Hakker and former pro snowboarder Nima Jalali. The brand makes snow goggles and sunglasses with clean, classic aesthetics rooted in skate, snow, and Southern California culture.
What products does Ashbury make?
Ashbury designs snow goggles and sunglasses for men and women, with an understated style that works on the mountain and off it. The brand is known for neutral tones, tortoise shell frames, and timeless silhouettes that avoid the bulk and brightness common in the category.
Where can I buy Ashbury products in Canada?
Ashbury products are available at Empire, an authorized Canadian retailer, in stores across Quebec and online at thinkempire.com.
What makes Ashbury different from other goggle and sunglass brands?
Ashbury was founded by riders who wanted simple, classic-looking eyewear instead of overly bright or bulky designs. The brand has maintained that focus on understated, timeless aesthetics since its founding in 2007, with a consistent identity across both its snow and lifestyle lines.
Ashbury
18 products